How Athletes Went From Promoting Merch to Constructing Style Manufacturers

A crowd gathered exterior a spacious showroom on Paris’ stylish Rue de Turenne Tuesday afternoon, anxious to see the newest assortment by Honor the Present, a rising Los Angeles-based model. The founder isn’t a seasoned trend faculty grad, like others exhibiting at Paris Style Week, however NBA veteran Russell Westbrook.

The nine-time NBA All-Star was on the town to current his spring 2023 assortment, “impressed by the workwear of the Black working [class] in 1800s America,” Westbrook informed BoF. The providing consists of overalls, denim dungarees and collared overcoats, in addition to extra fundamental items, in orange, cream and

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