Juice WRLD supervisor Lil Bibby and music video director Steve Cannon have partnered completely with Vevo for the most recent installment of Vevo Footnotes to disclose new perception behind making the posthumous video tribute “Already Lifeless.”
Within the visible, Lil Bibby and Steve Cannon speak about nearly shedding the session to the music, Juice WRLD’s struggles with internal demons and his goals of sooner or later creating his personal amine. “Already Lifeless” was the lead single from Juice WRLD’s fourth studio album Preventing Demons.
Within the video, Cannon explains the thought behind the video, saying, “This character is called ‘Anti-Juice.’ He represents the interior battle Juice confronted inside himself. Anti-Juice regenerating is a metaphor for the resilience of psychological well being points. Each time Juice seems to get a leg up on Anti-Juice, he bounces again extra fiercely (a basic anime trope).”
Bibby helped flesh out the story of the music, saying, “Juice recorded this music in 2018. The session was misplaced till a fan DM’d me with the recording date and studio, based mostly off of a snippet of Juice’s Instagram Reside when he teased the music.”
Earlier this month, Juice’s team released two new songs from the late artist, “Cigarettes” and “Go Arduous 2.0.”
“Cigarettes” was initially leaked in 2018 and rapidly grew to become a fan favourite. These are his first new songs since his final album, Preventing Demons was launched in December. “Go Arduous 2.0” is included on the brand new Preventing Demons (Full Version). Each animated visuals are directed by Steve Cannon.
On “Cigarettes,” Juice examines his numerous addictions and habits, likening his emotions to counting on nicotine to maintain him going. He croons, “Smoke cigarettes, most cancers within the chest like cardiac arrest/ I’ve been feelin’ confused, tryna discover methods to impress her/ Showin’ her that I like her, tryna present her a effort/ Gotta preserve it collectively.” The trademark honesty from Juice made it an on the spot hit when it started surfacing on the web 4 years in the past.
Fighting Demons grew to become Juice WRLD’s fourth album to prime the Billboard charts. The album started with 119,000 equal album models earned within the week ending December 16, based on MRC Knowledge. Demons is the fourth consecutive chief and fifth total chart look for the late rapper-singer, who died in December 2019 of an unintended overdose.
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