NEW YORK, Sept. 20, 2021 /PRNewswire/ — Growth Leisure, the creator of in style sports activities gaming apps resembling NBC Sports activities Predictor, has introduced a $15M Collection A led by Sands Capital to gas the corporate’s growth into real-money gaming merchandise.
“Sports activities followers and on line casino gamers are craving one thing extra – new merchandise and new video games that can remodel how they devour sports activities and the way they’re entertained,” stated Stephen A. Murphy, co-founder and CEO of Growth Leisure. “With this capital infusion, we are going to redefine what real-money gaming appears to be like like by introducing new methods to wager on sports activities and new experiences for gamers.”
Sands Capital, the funding firm with almost $80 billion beneath administration (together with stakes in Amazon, Netflix, and Nike), led Growth Leisure’s newest spherical. Sands has in depth expertise in real-money gaming, as shareholders of Entain (which runs BetMGM in a three way partnership with MGM Resorts) and as earlier shareholders of Las Vegas Sands.
“Growth is in an enviable place because the premier supplier of expertise and video games in an business that’s each quickly increasing and more and more in want of product differentiation,” stated Scott Frederick, companion at Sands Capital. “Growth affords the whole continuum, from mass-casual free-to-play gaming merchandise to fantasy sports activities to on-line on line casino and sports activities betting video games. They’re the go-to companion for any firm trying to maximize their alternative on this class.”
Growth Leisure’s companions embrace media corporations, sports activities leagues, retail corporations, and sportsbook and on line casino corporations.
Becoming a member of Sands Capital within the spherical is a star-studded record of buyers, together with Defy Companions, Golden Nugget On-line Gaming, Rush Road Interactive, TEGNA, Bettor Capital, Velo Capital, Alpha Bridge Ventures, and Heatwave Companions. New England Patriots proprietor Robert Kraft, former MGM Resorts Worldwide CEO Jim Murren, former Worldwide Sport Know-how CEO Patti Hart, Higher Collective CEO Jesper Sogaard, J2 International CEO Vivek Shah, Acies Acquisition Companions Co-CEOs Edward King and Dan Fetters, Proskauer companion Robert Freeman, Eilers & Krejcik companion Chris Grove, former ESPN SVP Sean Bratches, former NBA SVP Chris Pantoya, BTIG companion Wealthy Jacklin, Palo Alto Enterprise Companions managing companion Peter Ziebelman, ESPN analyst Adam Schefter, and several other different notable buyers participated within the spherical.
Growth Leisure’s merchandise — which embrace the white-labeled NBC Sports activities Predictor, Tim Hortons NHL Hockey Problem, PlayBarstool, NASCAR Jackpot Races, MSGN Decide’em, YES Decide N’ Play, and Chirp Golf — have been performed by almost 3 million customers. The corporate affords companions premier, quick, scalable merchandise that have interaction and retain customers and, if desired, helps companions convert these gamers into real-money prospects.
Now, Growth Leisure — led by gaming veterans who beforehand held management roles at DraftKings, Aristocrat, IGT, and Excessive 5 Video games — is poised to make its mark on the real-money on line casino and sports activities betting business. The corporate will unveil its first wave of on line casino video games to pick companions within the coming months, and can launch its proprietary sports activities betting video games and product choices to companions shortly thereafter.
About Growth Leisure
Growth Leisure, previously often called Growth Sports activities, has established itself as a pacesetter within the rising US on-line gaming business as a supplier of world-class gaming content material and platform expertise. The corporate’s extremely profitable flagship product, NBC Sports activities Predictor, has led to partnerships with blue-chip manufacturers within the media, league, on line casino, and retail verticals.
Growth builds and operates premium, revolutionary, and extremely accessible video games that entertain thousands and thousands of customers and create worth for companions within the type of cellular engagement, person acquisition, funnel administration, and on-line gaming income. Growth’s proprietary gaming-as-a-service platform and licensed distant gaming servers are delivered with an emphasis on high-touch service, velocity, and reliability.
About Sands Capital
Sands Capital is an energetic, long-term investor in main revolutionary companies globally. Their strategy combines analytical rigor and artistic pondering to determine high-quality progress companies which can be creating the longer term. By means of an built-in funding platform spanning enterprise capital, non-public progress fairness and public progress fairness, they supply progress capital options to establishments and fund sponsors in additional than 40 nations. Sands Capital is an impartial, staff-owned agency based in 1992 with places of work within the Washington, D.C. space, San Francisco, London, and Singapore.
Growth Leisure Contact:
929 578 8396
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SOURCE Growth Leisure